But how do you get signed to a record label? How do you know what is a good deal? And what do you do when you are signed to retain your record deal?
The key to getting a record label to consider your music is to present yourself in a way that makes it clear to them that you are a good investment, because after all record labels are indeed businesses and so they are likely to perceive you as a ‘product’, and just like in the Dragons Den, they will be the Dragon that makes a decision whether you’re a valuable investment of the record labels time and money or not.
Record label A&R scouts typically only respond to a small percentage of emails they receive from aspiring artists, here are some tips on contacting and building relationships with record labels.
Do's and Don'ts When Contacting Record Labels
* Don't attach large files to emails, add links to files instead.
* Don't include your whole biography in your contact email, just introduce yourself, explain why you're getting in contact and add a link to your full press pack.
* Don't pester record labels if they don't reply to you - inform them of your updates creatively (Twitter being an ideal platform)
* Don't contact record labels unless you're ready for a record deal.
* Do make your demo stand out with creative packaging, or a thought provoking email subject line
* Do include your contact details on every item you send to a record label (including the CDR!)
* Do research the record label before you send your demo to them to ensure you are not wasting their time
* Don't start your emails or press pack off with 'Dear A&R Scout' or 'Dear Record Label Manager', instead address the contact by their name even if it requires quickly phoning up before hand.
There you have it, I hope this helps you get your music career off to a good start. Good Luck and have fun!